Mountain Rider’s Alliance to Run Mt. Abram

Building on an existing partnership, Mt. Abram, Maine, has hired Mountain Rider’s Alliance (MRA) to manage the ski area. MRA is a grassroots organization whose mission is to create sustainable mountain playgrounds. Led by GM Dave Scanlan, MRA personnel will fill other key positions of Mt Abram’s leadership team.

The 560-acre ski area and MRA began working together during the 2011-12 season when members of MRA formed part of the management team last season. Looking ahead, MRA has outlined a road map to convert ownership into a community-owned mountain playground—a move embraced by Mt. Abram’s co-owners Rob Lally and Matt Hancock. A co-op steering committee has been formed and the work has begun to create the new entity.

“I’m very excited to lead the dedicated team of Mt Abram employees into a new era of the mountain’s fabled history,” says Dave Scanlan, co-founder and project manager of MRA. “I also look forward to integrating with the community and supporting the goals and ideals that will lead to a bright and prosperous future for all local residents and businesses.”

“We couldn’t be more pleased with MRA’s dedication to our mountain. We align with their values and look forward to a bright future,” say Rob Lally and Matt Hancock.